Results in "Marketing"

3 Ways to Support Intrapreneurship

A culture of innovation spurs entrepreneurship and inspires intrapreneurship. Our businesses can and should encourage intrapreneurship to better cannibalize ourselves. Our communities can and should promote an entrepreneurial ecosystem to better push intrapreneurs to innovate. An innovative culture...

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Save Democracy — Create a Mindful Echo Chamber

We live in echo chambers, and it’s killing our republic. As websites increasingly track and customize what we see based on our interests, we are rarely exposed to new and challenging ideas . . ....

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Hiring Women Is Not the Right Thing to Do

Want to listen to this post? Here’s an audio version from the Digital Homestead podcast.   Hiring women is not the right thing to do. Hiring women is the only thing to do for businesses...

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What’s Better: Above-Average Team or Superstar?

A weak-link network is when it is more important to have large number of above average players. Business and community requires this deep bench.

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Want to Charge More? Be a Master

As the world flattens, what you do matters less than how well you do it and what you know. Mastery is what helps you stand out and show up. Mastery is what enables you to charge more and provide more value in the same amount of time. Mastery is the end goal few seek and few achieve.

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Force Mindfulness: One Lesson from RASDAK

Three 9 Clouds employees biked across South Dakota. We, too, need to clear our mental cache to create transformative work and avoid the end of reflection.

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9 Ways for Auto Dealers to Start with Digital Marketing

Every auto dealer is on the Internet, but not every store is doing what it should online. If you want to have a solid foundation online to drive leads and sales, start with these nine steps.

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Narrowcasting versus Broadcasting

When using technology, there are two ways to share ideas: as a broadcast or a narrowcast. A broadcast pleases the majority, but a narrowcast attracts a small number of passionate change makers. Consider a narrowcast instead of a broadcast to attract your passionate army of supporters.

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Feeding Your Ecosystem like Whale Poop

Your work changes an entire ecosystem. It could be the creation of an idea, the launch of an event or founding of a new business. Whatever you do ripples through your community and the world. Just like whale poop.

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